Global Marketing/
Keegan, Warren J.
Global Marketing Warren J. Keegan; Mark c. Green - 4th ed. - Upper Saddle River (N.J.) : Prentice Hall, c2005. - xx, 636 p. :
Includes table of contents, glossary, credits, author/name index and subject/organizational index.
9788131719510
--Global marketing.--Marketing.
HF1416 / .K26 2005
Global Marketing Warren J. Keegan; Mark c. Green - 4th ed. - Upper Saddle River (N.J.) : Prentice Hall, c2005. - xx, 636 p. :
Includes table of contents, glossary, credits, author/name index and subject/organizational index.
9788131719510
--Global marketing.--Marketing.
HF1416 / .K26 2005