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Contemporary marketing /

Boone, Louis E.

Contemporary marketing [by] Louis E. Boone [and] David L. Kurtz. - USA, Ill., thomson south western 2006 - liv, 655 p.

ISBN: 9780324236743

Subjects--Topical Terms: Marketing

LC Class. No.: HF 5415 / .B53 2006

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South Eastern Kenya University

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Contemporary marketing /