South Eastern Kenya University

Library Online Public Access Catalogue


Data mining techniques :

Linoff, Gordon S.

Data mining techniques: for marketing, sales and customer relationship management Gordon S. Linoff, Michael J.A. Berry : - 3rd. Edition - Indiana : Wiley publishing Inc., 2011 - illustrations, index

9788126534722

--Data mining--Marketing--Data processing--Business--Data processing

HF5415.125 / .B47 2011
Kitui, Kenya.
+254736116989
library@seku.ac.ke