Marketing research : measurement and method : a text with cases / Donald S. Tull and Del I. Hawkins.
Material type:
TextPublication details: New York : Macmillan Pub. Co. ; London : Collier Macmillan, c1987.Edition: 4th edDescription: xvi, 845 pISBN: - 002421910X
- 0029468108 (international ed.)
- HF5415.2 .T83 1987
| Item type | Current library | Call number | Status | Notes | Date due | Barcode | |
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General circulation
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Main Campus Library General Stacks | HF 5415.2 .T8 1987 (Browse shelf(Opens below)) | Available | BONNIE | 2015/007472 |
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| HF 5415.2 .C4 2001 Basic marketing research / | HF 5415.2 .M3 2002 Marketing research : | HF 5415.2 .P4 2010 Essentials of marketing research : | HF 5415.2 .T8 1987 Marketing research : | HF 5415.2 .Z5 1997 Exploring marketing research : | HF 5415.3 .W3 Consumer Behavior: | HF 5415.32 .M66 2011 Consumer behavior and culture : |
Includes index
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