South Eastern Kenya University

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Kleppner's advertising procedure. Thomas Russell, Glenn Verrill & W. Ronald Lane.

By: Contributor(s): Material type: TextTextPublication details: Englewood Cliffs, N.J. [USA] : Prentice Hall, c1990.Edition: 10th ed. / J. Thomas Russell, W. Ronald LaneDescription: xv, 686 pISBN:
  • 0135163374
Subject(s): LOC classification:
  • HF5823 .K45 1988
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Includes glossary and index.

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