TY - BOOK AU - Eastman,Susan Tyler AU - Ferguson,Douglas A. TI - Broadcast/cable programming: strategies and practices SN - 0534507441 AV - PN 1992.55 .E2 1996 U1 - 791.45/0236/0973 20 PY - 1996/// CY - Belmont, Calif. PB - Wadsworth Pub. Co. KW - Television programs KW - Planning KW - Radio programs KW - Cable television N1 - Includes bibliographical references ER -