TY - BOOK AU - Keegan,Warren J. AU - Green,Mark C. TI - Global Marketing SN - 9788131719510 AV - HF1416 .K26 2005 PY - 2005/// CY - Upper Saddle River (N.J.) : PB - Prentice Hall KW - Global marketing KW - Marketing N1 - Includes table of contents, glossary, credits, author/name index and subject/organizational index ER -