TY  - BOOK
AU  - Boone,Louis E.
AU  - Kurtz,David L.
TI  - Contemporary marketing
SN  - 9780324236743
AV  - HF 5415 .B53 2006
PY  - 2006///
CY  - USA, Ill.
PB  - thomson  south western
KW  - Marketing
ER  -