TY  - BOOK
AU  - Leon G. Schiffman, 
AU  - Leslie Lazar Kanuk,
TI  - Consumer behaviour
SN  - 9788131731567
AV  - HF5415.32 .C66 2013
PY  - 2010///
CY  - New Delhi, India
PB  - Dorling Kindersley (Pearson Education)
KW  - Motivation research (marketing) ;
KW  - Consumer behaviour
KW  - Consumers
N1  - Includes notes, glossary and index
ER  -