South Eastern Kenya University

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International marketing Philip R. Cateora, John L. Graham.

By: Contributor(s): Material type: TextTextSeries: The McGraw-Hill/Irwin series in marketingPublication details: New York : Irwin McGraw-Hill, c2002.Edition: 11th edDescription: xxv, 694 p. : ill. ; 29 cmISBN:
  • 0072398841 (hardback)
  • 0071123121
Subject(s): LOC classification:
  • HF 1416 .C3 2002
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Holdings
Item type Current library Call number Status Notes Date due Barcode
General circulation General circulation Main Campus Library General Stacks HF 1416 .C3 2002 (Browse shelf(Opens below)) Available amk 2015/005340

Includes bibliographical references and indexes.

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