000 00737cam a22002414a 4500
999 _c16783
_d16783
003 OSt
005 20190610103541.0
008 080804s2009 cau b 001 0 eng
020 _a9781412911481
020 _a9781412911498 (pbk.)
040 _aSEKU
050 0 0 _aHF 5415
_b.H3
100 1 _aHackley, Christopher E.
245 1 0 _aMarketing :
_ba critical introduction /
_cChris Hackley.
260 _aLondon :
_bSAGE,
_c2009.
300 _a186 p. :
504 _aIncludes bibliographical references (p. [166]-180) and index.
650 0 _aMarketing.
650 0 _aMarketing
_vCase studies.
650 0 _aMarketing
_vProblems, exercises, etc.
650 0 _aMarketing
_vCase studies
_vProblems, exercises, etc.
942 _2lcc
_cGEN