Get bold :
Carter, Sandy, 1963-
Get bold : using social media to create a new type of social business / Sandy Carter. - Indianapolis, IN : IBM Press, c2012. - xix, 267 p. : ill. ; 24 cm.
The agenda for social business success -- Align organizational goals and culture -- Gain "friends" through social trust -- Engage through experiences -- Network your business processes -- Design for reputation and risk management -- Analyze your data -- Technology as a competitive ingredient -- Draw up your agenda.
9780132618311 (pbk.) 0132618311
2011027924
Business networks--Computer network resources.
Social media--Economic aspects.
Business enterprises--Computer network resources.
Online social networks.
HD 69 .S8 / C37 2012
Get bold : using social media to create a new type of social business / Sandy Carter. - Indianapolis, IN : IBM Press, c2012. - xix, 267 p. : ill. ; 24 cm.
The agenda for social business success -- Align organizational goals and culture -- Gain "friends" through social trust -- Engage through experiences -- Network your business processes -- Design for reputation and risk management -- Analyze your data -- Technology as a competitive ingredient -- Draw up your agenda.
9780132618311 (pbk.) 0132618311
2011027924
Business networks--Computer network resources.
Social media--Economic aspects.
Business enterprises--Computer network resources.
Online social networks.
HD 69 .S8 / C37 2012