Naked conversations : how blogs are changing the way businesses talk with customers Robert Scoble and Shel Israel.
Material type: TextPublication details: Hoboken, N.J. : John Wiley, c2006.Description: x, 251 p. ; 24 cmISBN:- 047174719X (cloth)
- 9780471747192
- TK 5105.8 .S2 2006
Item type | Current library | Call number | Status | Notes | Date due | Barcode | |
---|---|---|---|---|---|---|---|
General circulation | SEHSS - Library General Stacks | [EHS] TK 5105.8 .S2 (Browse shelf(Opens below)) | Available | A.K. | 2016/013696 |
Includes indexes.
Souls of the Borg -- Everything never changes -- Word of mouth on steroids -- Direct access -- Little companies, long reach -- Consultants who get it -- Survival of the publicists -- Blogs and national cultures -- Thorns in the roses -- Doing it wrong -- Doing it right -- How not to get dooced -- Blogging in a crisis -- Emerging technology -- The conversational era.
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