Data mining techniques: for marketing, sales and customer relationship management Gordon S. Linoff, Michael J.A. Berry :
Material type: TextPublication details: Indiana : Wiley publishing Inc., 2011Edition: 3rd. EditionDescription: illustrations, index; ISBN:- 9788126534722
- HF5415.125 .B47 2011
Item type | Current library | Call number | Status | Date due | Barcode | |
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General circulation | Main Campus Library | HF5415.125 .L56 2011 (Browse shelf(Opens below)) | Available | 2017/020202 |
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HF 5415.12 .C3 I5 Introductory marketing | HF 5415.123 .S5 2000 Advertising promotion : | HF 5415.125 .L5 Marketing engineering : | HF5415.125 .L56 2011 Data mining techniques : | HF 5415.125 .R6 1995 Marketing channels : | HF 5415.1265 .S3 Real-time marketing & PR : | HF 5415.127 .M6 2005 Global marketing and advertising : |
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